We Don't Have Time Studio

November

17

,

15:30

CEST

CET

/

EDT

EST

17

,

2025

We Don't Have Time Studio

November

17

15:30

CEST

/

PM

17

,

2025

,

We Don't Have Time Studio

Succeeding in Circular Ecosystems: From Strategy to Action

Join us for a live event and COP30 watch party focusing on circularity!

We Don't Have Time
Climate Hero
Circular Monday

November

17

,

15:30

CEST

CET

/

EDT

EST

17

,

2025

,

We Don't Have Time Studio

November

17

at

15:30

CEST

/

EST

EDT

17

,

2025

We Don't Have Time Studio

Succeeding in Circular Ecosystems: From Strategy to Action

Join us for a live event and COP30 watch party focusing on circularity!

We Don't Have Time
Climate Hero
Circular Monday

You are cordially invited participate in our COP30 Climate Hub broadcast from the We Don't Have Time studio in Stockholm. Join us on November 17 for a session and mingle event focused on circularity!

This event is organized in partnership with ClimateHero as part of the COP30 Climate Hub broadcast. Learn more about the daily program here.

Register here to engage with influential speakers and contribute to the global dialogue on climate action. This is your chance to connect, learn, and actively participate in shaping a sustainable future.

Address: Malmgårdsvägen 63, 116 38, Stockholm, Sweden

Go up two flights of stairs and enter the door on the right.

__wf_reserved_inherit

In this session, innovators and business leaders explore how circularity can become a strategic direction, not just a sustainability goal. We spotlight actionable tools and business models, from circular-first approaches and LCA-backed claims to textile innovation and end-of-life reuse systems.

The session will include three focused deep dives:

What does a successful circular roadmap look like in practice?

How can linear industries transition effectively?

How do laws and financial structures need to evolve to support circularity?

Join us to uncover what success looks like in circular transitions and how to get there.

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Times in CET

15:30 - Doors Open

Make sure to arrive in good time, seating will start at 16:00!

16:30 - Opening Remarks

Learn more about Circular Monday, the counterpart of Black Friday celebrating circular consumption, and about the Circular Action Guide supporting businesses in transitioning to circularity.

With:

  • Alexandra Davidsson, Co-founder of Circular Monday and Climate Hero
  • Elin Bergman, Vice Chairman and Circular Impact Officer, Cradlenet Sweden

16:45 - Enabling Structures

Listen to innovators and experts discuss how financial and legal incentives play into enabling circular solutions.

With:

  • Stefan Krook, Practitioner in Residence, Stockholm School of Economics House of Innovation
  • David Flydlinger, Partner, Cirio Law Firm

17:05 - Transitioning the Linear

Listen to innovators and experts discuss challenges and breakthroughs when redesigning for longevity and reuse, and rethinking textile production at scale to enable systemic change.

With:

  • Sara Sjöberg, CEO, Polarn O. Pyret
  • Dennis Nobelius, CEO, Syre
  • David Ekelund, Co-Founder & CEO, Icebug

17:30 - Mingle and Watch Party: Nature Positive Dialogues

18:00 - Tools & Roadmaps

Listen to innovators and experts discuss how life cycle analysis can be used to strengthen circular claims, and about the value of focusing on circularity from the foundation of your organization.

With:

  • Emil Pettersen, Founder, Reparell AB
  • Pia Walter, Co-founder, Reused Remade AB

18:30 - End of Event

Succeeding in Circular Ecosystems: From Strategy to Action

Host

Alexandra Davidsson

 (
SE
)

Co-founder ClimateHero & #circularmonday

Alexandra Davidsson is the Co-founder and Head of Communication & Partnerships at ClimateHero, a Swedish impact startup on a mission to solve the climate crisis by helping people calculate and reduce their carbon footprints (climatehero.org). She is also the Co-founder of Circular Monday (www.circularmonday.com), the global campaign promoting circular consumption since 2017. From 2016 to 2022, she served as Secretary General of the Swedish Association for Responsible Consumption.

Speakers

Dennis Nobelius

 (
)
CEO, Syre

Dennis Nobelius, CEO at Syre – a textile impact company on a mission to dewaste and decarbonize the textile industry at hyperscale. Prior to joining Syre, Dennis was Chief Operations Officer for the premium electric car brand Polestar, CEO of Zenuity, and held several VP positions at Volvo Cars. He holds a PhD in R&D Management, is passionate about high-technology environments, sustainability, and leadership.

Emil Pettersen

 (
)
Founder, Reparell AB & Reparell Innovation AB

Emil Pettersen turns waste into raw material. As founder of Reparell and Reparell Innovation, he works where tech meets textiles; proving that measurable results and logistics matter more than feelings. With partners like BASF, RISE, and Everwave, he develops #EndOfWaste, converting degraded plastic into high-quality polymers close to both source and production. Each step is verified through LCA, ensuring impact that’s measurable, not mythical. His approach cuts the “green premium” out of the equation. Industrial change that makes economic; not just moral sense. Compared to the big players, he runs on a Mickey-Mouse budget, but with the same ambition: to make the circular economy actually work.

Sara Sjöberg

 (
SE
)
CEO, Polarn O. Pyret

Sara Sjöberg is an accomplished executive with extensive expertise in digital transformation and omnichannel commercial strategy within the retail sector. She has held key leadership roles at prominent organizations such as H&M, ICA, and Accenture, developing deep knowledge in areas including sales, marketing, technology, artificial intelligence, and customer loyalty. Since August 2024, Sara has served as the CEO of Polarn O. Pyret (PO.P), a leading childrenswear brand with a strong presence across Europe. Established in 1976, PO.P is renowned for its dedication to quality and sustainability, guided by its mission: ""To be worn by at least three children.""

Stefan Krook

 (
SE
)
Practitioner in Residence, Stockholm School of Economics House of Innovation

Stefan Krook founded and publicly listed his first company, Glocalnet, while still a student at SSE. After graduation, he launched the GoodCause foundation, which owns GodEl, an electrical company where all profits go to charity. Stefan Krook is also a co-founder of tech company Kivra, where he currently serves as chairman. Additionally, he has previously been a board member of SSE Business Lab, the Stockholm School of Economics' business incubator.

David Frydlinger

 (
SE
)
Partner, Cirio law firm

David is attorney and partner at Cirio law firm in Stockholm. He is an expert in EU sustainability law, impact business and relational contracting. He is the author of several books and also articles in the Harvard Business Review. In his book "Rules of the game of sustainable business - laws, contracts and morality", David provides a framework for understanding business operations on a planet with nine boundaries, how the EU sustainability laws should be interpreted and how they shape European business and also how contracts - for example in supply chains - constitutes a serious obstacle to the green transition but also, not least through relational contracts, can be used as a driver for change and positive transformation.

Pia Walter

 (
)
Co-founder & CFO & Business Development, Reused Remade AB

I am a driven entrepreneur and co-founder of Reused Remade, a company that has been upcycling hotel textiles into sustainable and circular products since 2017. With an MBA and experience from both global enterprises and start-ups, my focus since founding Reused Remade has been on developing circular business models and raising awareness about the need for resource efficiency and its benefits within the textile industry.

Elin Bergman

 (
SE
)
Circular Impact Officer, Cradlenet

Elin Bergman is known for being the "Circular Economy Queen of Sweden", is named LinkedIn Top Green Voice and is a recognized international TEDx and keynote speaker. She works as a Circular Impact Officer, Vice Chair and spokesperson of the Swedish circular economy business network Cradlenet, and is also one of the co-founders of the international circular economy initiatives Nordic Circular Hotspot and the Circular Economy Coalition. She has recently started the Circular Handshake initiative to make the retail sector circular. For many years she worked as circular economy expert at WWF Sweden, where she developed the international circular economy network Baltic Stewardship Initiative, to enable the recirculation of nutrients in the Baltic Sea region in the agri-food sector.

David Ekelund

 (
SE
)
CEO, Icebug

David Ekelund founded Icebug 2001 together with Elisabet Törnkvist, Rudolph Chang and Cyril Chiang. The company is headquartered in Jonsered, Sweden with subsidiaries in Norway, USA and Germany. The brand is sold in Europe, USA, Canada, Japan and Hong Kong. Icebug is a footwear brand specializing in traction technologies striving to lead in transforming a necessary but dirty industry.

Host

Alexandra Davidsson

 (
SE
)
Co-founder ClimateHero & #circularmonday

Alexandra Davidsson is the Co-founder and Head of Communication & Partnerships at ClimateHero, a Swedish impact startup on a mission to solve the climate crisis by helping people calculate and reduce their carbon footprints (climatehero.org). She is also the Co-founder of Circular Monday (www.circularmonday.com), the global campaign promoting circular consumption since 2017. From 2016 to 2022, she served as Secretary General of the Swedish Association for Responsible Consumption.

Read less
Read more

Speakers

Dennis Nobelius

 (
)
CEO, Syre

Dennis Nobelius, CEO at Syre – a textile impact company on a mission to dewaste and decarbonize the textile industry at hyperscale. Prior to joining Syre, Dennis was Chief Operations Officer for the premium electric car brand Polestar, CEO of Zenuity, and held several VP positions at Volvo Cars. He holds a PhD in R&D Management, is passionate about high-technology environments, sustainability, and leadership.

Read less
Read more

Emil Pettersen

 (
)
Founder, Reparell AB & Reparell Innovation AB

Emil Pettersen turns waste into raw material. As founder of Reparell and Reparell Innovation, he works where tech meets textiles; proving that measurable results and logistics matter more than feelings. With partners like BASF, RISE, and Everwave, he develops #EndOfWaste, converting degraded plastic into high-quality polymers close to both source and production. Each step is verified through LCA, ensuring impact that’s measurable, not mythical. His approach cuts the “green premium” out of the equation. Industrial change that makes economic; not just moral sense. Compared to the big players, he runs on a Mickey-Mouse budget, but with the same ambition: to make the circular economy actually work.

Read less
Read more

Sara Sjöberg

 (
SE
)
CEO, Polarn O. Pyret

Sara Sjöberg is an accomplished executive with extensive expertise in digital transformation and omnichannel commercial strategy within the retail sector. She has held key leadership roles at prominent organizations such as H&M, ICA, and Accenture, developing deep knowledge in areas including sales, marketing, technology, artificial intelligence, and customer loyalty. Since August 2024, Sara has served as the CEO of Polarn O. Pyret (PO.P), a leading childrenswear brand with a strong presence across Europe. Established in 1976, PO.P is renowned for its dedication to quality and sustainability, guided by its mission: ""To be worn by at least three children.""

Read less
Read more

Stefan Krook

 (
SE
)
Practitioner in Residence, Stockholm School of Economics House of Innovation

Stefan Krook founded and publicly listed his first company, Glocalnet, while still a student at SSE. After graduation, he launched the GoodCause foundation, which owns GodEl, an electrical company where all profits go to charity. Stefan Krook is also a co-founder of tech company Kivra, where he currently serves as chairman. Additionally, he has previously been a board member of SSE Business Lab, the Stockholm School of Economics' business incubator.

Read less
Read more

David Frydlinger

 (
SE
)
Partner, Cirio law firm

David is attorney and partner at Cirio law firm in Stockholm. He is an expert in EU sustainability law, impact business and relational contracting. He is the author of several books and also articles in the Harvard Business Review. In his book "Rules of the game of sustainable business - laws, contracts and morality", David provides a framework for understanding business operations on a planet with nine boundaries, how the EU sustainability laws should be interpreted and how they shape European business and also how contracts - for example in supply chains - constitutes a serious obstacle to the green transition but also, not least through relational contracts, can be used as a driver for change and positive transformation.

Read less
Read more

Pia Walter

 (
)
Co-founder & CFO & Business Development, Reused Remade AB

I am a driven entrepreneur and co-founder of Reused Remade, a company that has been upcycling hotel textiles into sustainable and circular products since 2017. With an MBA and experience from both global enterprises and start-ups, my focus since founding Reused Remade has been on developing circular business models and raising awareness about the need for resource efficiency and its benefits within the textile industry.

Read less
Read more

Elin Bergman

 (
SE
)
Circular Impact Officer, Cradlenet

Elin Bergman is known for being the "Circular Economy Queen of Sweden", is named LinkedIn Top Green Voice and is a recognized international TEDx and keynote speaker. She works as a Circular Impact Officer, Vice Chair and spokesperson of the Swedish circular economy business network Cradlenet, and is also one of the co-founders of the international circular economy initiatives Nordic Circular Hotspot and the Circular Economy Coalition. She has recently started the Circular Handshake initiative to make the retail sector circular. For many years she worked as circular economy expert at WWF Sweden, where she developed the international circular economy network Baltic Stewardship Initiative, to enable the recirculation of nutrients in the Baltic Sea region in the agri-food sector.

Read less
Read more

David Ekelund

 (
SE
)
CEO, Icebug

David Ekelund founded Icebug 2001 together with Elisabet Törnkvist, Rudolph Chang and Cyril Chiang. The company is headquartered in Jonsered, Sweden with subsidiaries in Norway, USA and Germany. The brand is sold in Europe, USA, Canada, Japan and Hong Kong. Icebug is a footwear brand specializing in traction technologies striving to lead in transforming a necessary but dirty industry.

Read less
Read more
Succeeding in Circular Ecosystems: From Strategy to Action

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Succeeding in Circular Ecosystems: From Strategy to Action

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